PRINSENSLUIS:Amsterdam Signage | Caitlin Landingham

Prinsensluis Bridge

This is beautiful typeface my good friend found while visiting Amsterdam. It's a street sign of the name of the bridge above the canal shown in a heavy sans-serif. I enjoy this type and how successful it was in environmental design. It's easy to read, it's white, and it has been around for quite a while. 

The Boston Globe Fresh on Today's Design Market

Classification: I am focusing on the 25th Anniversary font as well as the "logotype" of the "25." The type is a Sans-Serif font, and the type "Anniversary Issue" is a medium condensed version of the font.

Object/Audience: The object was to create an inciting 25th Anniversary edition cover for the people who subscribe to/read the Boston Globe. They wanted to illustrate a modernized type, seen clearly through the stainless steel overlays, as well as the 3-Dimensional typography.

Message: The simply type chosen not necessarily enhances the communicated message, but it's what they've done with it that makes the message so strong. With the use of the stainless steel/3D typography it is known just by the cover they have been around for a long time and have adapted to not only the times but design standards as we know them.

Influence: Not only is this a great technically sound showing of typography, but it is also an extremely creative design pairing the "2" & "5." This pushes the boundaries of design nowadays, which I think is necessary. There's enough tools out there to where nearly anyone can try there shot at design and being a "designer." This shows creativity and function as it is done in 3D. This is extremely beneficial as well as fresh for the designers of today. It is a quality break from transparent design to something all us designers can appreciate.