This is a series of tea packaging designed by the agency Horse. There are several typefaces on this project, there is a slab serif for the logo and a script for the headers as well as a simple serif for the body text and a geometric sans serif to describe what tea or coffee type the package holds. The packaging is for tea and coffee from and eccentric British company. The mix of typefaces is quirky and hails to Victorian type practices without going all the way. The curving baselines contribute to the eccentric feeling. I hope to take this example of how to mix multiple typefaces in this trendy Victorian style without being overwhelming.
