Source: from thedieline designed by UMA for the Alzheimers non-profit org Knit You.
Object Description: This is the brand identity and package design for it, including packaging for yarn and needles.
Typeface Description: The typefaces (not including the logo) are thin weight and very light sans serif. The logo is inspired by knitting patterns and the 'i' looks like a knitting needle.
How will it influence me? The design is very creative and the typeface is very much inspired by the product itself. I really hope to be as creative. I like the color unity and the sans serif goes well with the informal quality of the design.
