Source: Claire McCulloch's Pasta Packaging
Typeface classification: The typeface is kind of a script cursive font based on a representation of the type of noodles inside the packaging.
Description: The designer for this packaging decided to create her own font from the noodles. Each one changes a little on thickness and shape as if she had written it using the actual noodles inside.
How it enhances the message: The design creates an image for what is in the packaging. This noodle font is perfect for the noodle packaging. Its a fun way to classify each type of noodle.
Influence: I believe in some cases using objects to make type can be a very effect way of representing something if done well. I think this is a good example and a good solution for this situation.
Typeface classification: The typeface is kind of a script cursive font based on a representation of the type of noodles inside the packaging.
Description: The designer for this packaging decided to create her own font from the noodles. Each one changes a little on thickness and shape as if she had written it using the actual noodles inside.
How it enhances the message: The design creates an image for what is in the packaging. This noodle font is perfect for the noodle packaging. Its a fun way to classify each type of noodle.
Influence: I believe in some cases using objects to make type can be a very effect way of representing something if done well. I think this is a good example and a good solution for this situation.
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