Madison Hanlon

   Blog: 8

            

I found these images on Pinterest. I think its cool that the artist used type with 3D objects. I love the colors used. The black lettering standings out and catches the viewers attention. While the strong use of  off white helps giving it a clean feel. But my favorite is part is the use of simi colorful flowers and leaves. This use of color is not overpowering but help complement the type. I believe this is a very cool and interesting way to catch the viewers attention. I would love to take pictures using type and three dimensional objects. It would be a fun and interactive way to create posters.

robert johnson 3-31

This is a gorgeous use of type. It is a mixture of colors and warping to create a fully 3 dimensional image of a bearded man. The font is a standard sans serif with the natural heirarchy  being set by both size and color. In this case lighter fonts seem more important.
This image gave me inspiration to create more artistic uses of type, and allows me to see at least one great way to think outside the box.

Jessica Prohl

This is a business card I got a couple of months ago at PaxSouth. I thought it was cool how they incorporated the arrows symbolizing jumping into the name of the game. It's very clean, almost everything lines up in terms of lettering. The only thing I think could have helped was more space between each letter, because the I in HIVE tends to get absorbed into the H when glancing at it.

Bria Crain: Week #9

This week's example of typography is an exhibition title treatment by Luke Williams that I found on Fonts in Use. He used Knockout, a grotesque sans serif font. The title treatment was created to accompany "Soundings: A Contemporary Score", which was an exhibition of sound art at the Museum of Modern Art. The curator of the exhibit said that she wanted the design to fill the space as sound fills a room, and I think Williams achieved this in a really interesting way with a purely typographic solution. He used scale and spacing to literally fill the exhibition area with the title. The spacing is non-uniform to represent how sound changes throughout a room (including tempo/rhythm) and color us used to represent different noise levels and their impact. This title treatment will inspire me as I move forward with my own exhibition catalog design. It shows how much concept can be packed into a seemingly simple, purely typographic solution.  I want to achieve this with my design.

Ashley Tann

This is a bottle of almond milk I found at Kroger. I really enjoy the packaging of this product. I think that the choices in color and type do a good job catering an all-natural product to health-conscious consumers. It looks like there are three different typefaces being used: a sans-serif that is used for both the small type on the bottle and "almondmilk," a serif to indicate the flavor, and a script for the word "pure." I like that one typeface is used for the majority of the bottle with changes in size and weight. This creates an interesting design without being overwhelming. The script and serif also give a nostalgic feel to the brand--making the consumer think of a simpler time, when all products were made without hormones and chemicals. This will influence me to pay close attention to my type hierarchy, and remind me that I typically won't need more than two or three typefaces.

Swertfeger, Aida

As of late it seems to be very trendy in the type & hand lettering world to create messages with excessive decor: swashes, tails, descenders, flags, etc that are all connected in a collection of curves. Some typographers join letters in words in elaborate and initially attractive manners, however, they end up completely compromising legibility. 

I chose this type specimen because it is decorative, connective yet still legible. It may be a person issue, but there is nothing more irritating that to have illegible type. I was also curious if having a sans serif type face is more successful because it forces one to produce a clean design. This is just a thoery.

Below is an example of the type movement I'm talking about. This sample is still slightly successful because it is legible. 

BOOOOOOO!

Danika_Birkes_Old_San_Antonio

Walking around downtown San Antonio you are deeply immersed in many different cultures, and time, one of the biggest contributes to this is the typography all over the city. From Old to new, San Antonio is a blast from the past. Here I focused on two different vintage signs, the first two mimicking hand script, followed by neon lighting San serifs, when first designed I believe the designer stuck with the script to make it seem familiar and safe to many of its viewers. The Next two are carrying the strong New York, neon sign feel from the golden age, with layered san serfs, these were designed to dress up the night and draw you in like a bug to a light, a true design of the downtown city life.